Makeup
Too Faced Born This Way Ethereal Light Illuminating Smoothing Concealer | With Hyaluronic Acid, Conceals + Brightens Dark Circles, Non-Creasing + Waterproof, 0.16 Fl Oz
A luminous, medium-buildable concealer with hyaluronic acid and waterproof claims. Owners praise longevity and shade range; great as a practical beauty gift if you know the recipient's shade.
97.2
GiftScore
How the GiftScore is calculated
| Signal | Reading | Pts |
|---|---|---|
| Base rating | 4.6★ | +92.0 / 100 |
| Review volume confidence | Big owner crowd | +1.5 (min -2) |
| Critical owner-feedback signal | No clear signal | +0.0 (min -2) |
| GiftScore Build & Materials | 80/100 | +1.2 (min -3) |
| GiftScore Safety Signals | 80/100 | +1.2 (min -4) |
| GiftScore Long-term Durability | 83/100 | +1.3 (min -3) |
| Final GiftScore | 97.2 | |
Base rating is an estimated baseline from the owner feedback we have available across Amazon reviews and any credible web sources we reviewed. GiftScore editorial signals (build, safety, longevity) are scored independently of that baseline — they reflect what owner feedback and product specs actually say about the product. Some signals are skipped when they don't fit the product type.